Real Estate Investment Industry Leader
WE DID
Objective
Eager to be seen as an industry leader among the real estate investment community, Velocis hired Sunwest to be an extension of its team in the areas of media relations and marketing communications.
Approach
In order to distinguish Velocis, Sunwest developed a unique strategy for revealing fund milestone announcements such as closings, acquisitions and dispositions that continuously encourages media interest. Sunwest has led multiple marketing projects, such as launching a direct email marketing campaign to accredited investors and managed a brand refresh that included a new website and updated marketing materials.
results
Sunwest’s strategy garnered coverage in target markets and in national real estate and investments publications, such as GlobeSt., PERE and Bloomberg.
