Two Minutes of Advice

In today’s media landscape, controlling the narrative is easier said than done.

Following the Luka Dončić trade, the Dallas Mavericks basketball team leadership hosted a media roundtable discussion to help clear the air, but considering #ReputationMatters, it may have backfired. Our CEO, Crayton Webb, breaks down what every brand can learn about working with the media in the latest Two Minutes of Advice.