[News] Sunwest Communications Acquires Shiroma Southwest

May 17, 2021

Sunwest Communications Acquires Shiroma Southwest

Two of Dallas’ oldest and largest public relations agencies, Sunwest Communications and Shiroma Southwest have recently merged. Shiroma Southwest will bring to Sunwest its client portfolio, including restaurants, retailers, municipalities, and commercial real estate developers. These industries will help diversify Sunwest’s current client portfolio, including international oil and gas corporations, real estate, finance, tech, and family foundations.

Shiroma founder, Mary Shiroma, will serve as senior counsel in the newly merged firm, bringing Shiroma’s four employees with her as well.

“Mary Shiroma is a legend in the Dallas PR industry for good reason. She has built an incredible firm that is prolific and respected for the public relations strategy, counsel, and results it delivers for an impressive client roster,” said Crayton Webb, owner, and CEO, Sunwest Communications.

The merger will not affect clients and account teams, and the Shiroma team will move into Sunwest’s office later this year.